THIS WEEK MARKETING How to Bank Preorders on Retailers Before Your Book Launches Mar. 25, 2026 10:30 AM Eastern Bestselling author Russell Nohelty will show how to get preorders, even if you don’t have a large audience or many connections. Save Your Spot
NEXT WEEK PUBLISHING How to Recognize a Publishing Scam and Avoid It Mar. 31, 2026 1:30 PM Eastern ALC President Keith Ogorek will give you sure-fire ways to recognize if publishing-related opportunities are a scam or legit, by looking at examples and reviewing common red flags. Save Your Spot
PREVIOUSLY RECORDED MARKETING Maximizing Book Sales at Live Events Bestselling author Derek Taylor Kent shares what it takes to build a fanbase and drive sales at in-person events. Click here for all previously recorded webinars VIEW
ASK SHEILA! Q&A Blog I’m struggling to get sales on Amazon because my book isn’t showing in searches or getting noticed. How can I make it stand out and reach more readers? by Sheila Manna In this week's blog post, Sheila explains steps authors can take to optimize their presence on Amazon and increase their book's discoverability. To access all previous blog posts, CLICK HERE. READ
WRITING PROCESS WRITING Give the First Project a Chance by Cameron Crowe Author, journalist, and director Cameron Crowe encourages authors to see a book project through to the end before moving onto another idea or project. view
RESOURCE PUBLISHING Interior Parts of a Book: Front Matter, Text, and Back Matter by Author Learning Center Learn about the interior pages of a book, the essential elements in each page, and when to utilize these pages. READ