Carolyn Howard-Johnson on How to Get Great Book Reviews Frugally and Ethically - video

Garnering book reviews is a critical part of the book launch process, and authors need to be strategic with the timing. So, how do new authors go about getting book reviews? As author Carolyn Howard-Johnson explains in her book, How to Get Great Book Reviews Frugally and Ethically, the process of garnering book reviews should start well before the work is officially released for sale. The more formal review sources have very long lead times and require media kits and even a printed copy of the book...