Receiving book awards can be extremely beneficial when marketing your book or when pitching future work. In order to maximize the potential awards or accolades received, it's important to plan ahead and start the process early, as award-winning author, Carolyn Howard-Johnson, explains. Securing awards before a book launches will allow you to use them in your digital marketing, printed collateral, and on copies of the book itself. It's important to be proud of, and tout, all acknowledgements, including honorable mentions and runner-up awards.
Good advice!