12 Tactics to Ensure a Successful Launch: Part 1 - podcast

After the countdown, self-publishers need a loud, raucous liftoff, with plenty of coverage followed by events that keep their momentum going strong. This two part webinar will explain some detailed steps to take before the launch, during the unveiling and after the debut to make sure the trees used to make the books don't fall quietly in the forest. Part one includes:
Pre-Launch Phase:
• Creating press kit;
• Securing early reviews;
• Developing social media strategy:
• Planning / producing ancillary materials: Launch Phase:
• Planning and holding the official launch party