Many new authors publish books without thinking about how they will attract readers to their work. In a perfect world, you publish your book and readers flock to buy it without you having to do any marketing or selling to build that readership. The reality is that the book market is highly competitive. If you don't start creating awareness for your book and establishing a readership before you publish, it will easily get swallowed up and lost as soon as it's released. It's never too early to start connecting with your target readers both online and in-person. This effort includes having an author website, social media presence, and email newsletter. Some authors find it beneficial to hire a book publicist to help with this effort. If you know where to find your readers, you can create a lasting fan base. In this collection of interviews, authors and book marketing experts share the best methods for reaching readers in a meaningful way.
This is very similar to me writing on Fanfiction, Wattpad and A03. How I connect with the readers is through each chapter when I receive reviews. I can choose whether to respond to them or not. But I think the main kick to getting the story's attention is the book's cover, the title and the description of what is the story about