Book Marketing and Promotional Tips for Independent Authors

As an independent author, Lakisha Baker has found that word of mouth is key in bringing awareness to her book and building a readership. This means establishing relationships with potential readers and talking about your book. If you want people to know what you’re writing about, you have to tell them. In addition, she recommends having a presence on Amazon and running Amazon Ads, along with attending in-person events. Doing a combination of all of these things will help drive potential readers...