Building a Fan Base

Mark Glesne, Senior Marketing Director at HarperCollins Christian Publishing, discusses the two primary channels for book selling, and how an author's perspective or...

Marketing and selling children's books can challenging since the purchasers of the books aren't necessarily the target readers. There are two key channels where critically...

Despite the romance genre continuing to be one of the most popular for readers, romance authors still need to put effort into marketing their books to create awareness...

Booking marketing can be overwhelming and creating awareness for your book can be challenging with the amount of books in the marketplace. Award-winning author, screenwriter...

Literary agent Eric Lincoln Miller of 3ibooks believes that the best marketing plan for authors involves doing three types of promotion simultaneously - 1) Print, 2...