The Importance of Authenticity and Passion in Building an Author Brand - video

For bestselling children's author Sheri Fink, the keys to success are authenticity and passion. Fink has learned that by being open, honest, and personal with her audience she can fully engage with them. She recommends authors show their audiences that they care about them, and their audiences will care in return. Fink also recommends letting your passion shine through everything that you do. Her "Whimsical World of Sheri Fink" brand and business is driven by her passion for helping children and...