Not all books are written for the same purpose. Even something as basic as a book’s genre can radically change an author’s career and approach to writing, marketing, and publishing. Sam Staley (SR Staley), award-winning author, film critic, and educator discusses key differences in building readerships for fiction and nonfiction. The purposes of each type of book are very different in terms of intention and career effects. “In nonfiction, the book validates you as an expert,” says Staley. A nonfiction book can be a fantastic boost for people who want a teaching or speaking career. That’s not necessarily the case for fiction. Staley explains the dynamics of a fiction audience compared to those of a nonfiction book. How do authors identify and connect with readers before they even pick up a book? The market has changed so much in the last twenty years, but some core elements have remained the same. Persistence is a vital quality for authors as they progress in their careers. It is incredibly rare that a person’s first book is their “breakout book.” Listen to the clip below to learn more from Staley as he explains the nature of selling both fiction and nonfiction books.
Sounds like you are passionate and knowledgeable about the topic of your non-fiction book. I'm assuming you would not write the book if you didn't have this sense of excitement so my advice is to let that passion and excitement show when you talk-up your book. Your story reminds me of business conferences I have attended where it was obvious which presenters were enthusiastic and energized and which ones seemed to just read from a script. Another option might be to present with a partner if this makes you more comfortable. You could share-the-fear or maybe you could play the "expert" role dispensing facts/figures (if that's your thing) and the other person could be in the marketing/cheerleading mode. Best wishes
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Thank you!
What I am basically trying to say is Just introduce yourself to You, first.You like yourself,right? Well, this person, You,Yourself, actually likes you.And is always there, to support and encourage you. Nevertheless, always laugh at your jokes.Smile. Moreover, you wants you to know your work is welcoming and there is no need to think.negatively.Shyness is what's behind that.Think positive.One Fan, You is already in your corner, for the long haul.So,Relax..and think a Friend is with you who supports your work,they like it and want others to Appreciat It, too.
Many people believe Toastmasters was one way, they overcame obstacles in speaking publicly. Relaxing and just being yourself is one sure way to get past Shyness. Hiding behind your talent is not what your readers deserve.So, just tell them when you meet them.You are shy and really should just relax.Take a deep breath and introduce yourself to you.And carry that. warm welcome , everywhere you go. If you get younger , butterflies, stage fright, then this nice person you know and like is always there to support you and that more than enough to be the impression you want your work to present to others. You like it..per Dr, and you want the readers to appreciate what "You", like.