Common Branding Mistakes - video

When developing your own marketing plan, you may be unsure how to brand yourself and your book correctly. You may also not be doing it in the most effective way possible for your personal brand. The CEO of Bohlsen Group and branding expert Vicki Bohlson outlines the three common mistakes authors make when branding themselves and their books so you can avoid them. Hopefully these tips can be helpful for you when thinking about branding yourself as an author or re-working your marketing plan. ...