Content Marketing Defined - podcast

Sam Slaughter, VP of Content at Contently, defines content marketing. Content done in the service of a brand or a company can be defined as content marketing. Certain types of content make more of an impact than others. Written journalist, editorial content can be easily engaged. Infographics, on the other hand, are simple communication tools that can be easily shared. Listen to the podcast to hear his explanation! Click here to play this audio clip