Traditional Marketing and Staying Connected - podcast

Have you wondered about the differences between traditional marketing and new marketing? In the clip below, Hoover helps you understand traditional marketing better and what options are available to authors who want to explore off line techniques. Author PJ Hoover shares the techniques she applies as part of her traditional marketing techniques. She discusses the events, conferences, and groups she participates in and shares how she engages with her readers online. Specifically, she talks about...