Research

Author Learning Center President Keith Ogorek knows a thing or two about book marketing. One of the keys to being successful as an author, he says, is to follow the...

Author Learning Center President Keith Ogorek knows a thing or two about book marketing. One of the keys to being successful as an author, he says, is to follow the...

Overwhelmed by your marketing options? From book signings to bookmarks–where does one marketing plan stop and the other begin? The secret to the most efficient marketing...

When organizing your marketing campaign and your message to your target customer, you've probably focused a lot on your book. Chances are you've tried to entice readers...

Children rarely enjoy listening to smooth jazz, reading the newspaper, and going out for coffee with friends. They aren't overwhelmed with bill payments, frustrated...