Research

Independent book stores believe in hand-selling books. The big chain stores don’t always have knowledgeable staff. The big box stores place the books on shelving with...

Many new media marketing tools are available to authors to help them promote their books. Savvy authors reach out to potential book buyers through varied internet sources...

As an author you should be aware of your audience so you can effectively market to it. It’s important to avoid wasting marketing time and dollars on unfruitful activities...

There is nothing like the feeling of searching the card catalogue at a library and finding your book listed multiple times. How do books find their way onto library...

If you have written a book or are considering it, one of the first things you need to do is research the competition. Ideally this should be done before you start the...