General

Author and speaker, Maureen Francisco, discusses making the most of social media to build a relationship with your audience. Choosing how to engage on social media...

Having a strong social media presence is a critical component of an effective author platform and book marketing campaign. Author and Apprentice University, Inc. founder...

Andrea Dunlop, director of social media and marketing for Girl Friday Productions, details how to choose a social media platform for marketing your book. She advises...

Being everywhere on social media isn't always better. The most important thing, says author and Author Marketing Experts CEO Penny Sansevieri, is having a presence on...

Successful writers aren't those who write better than everyone else, they're the ones who promote themselves better than everyone else. They're on social media, they...