Utilizing Alternate Technology for Marketing - podcast

Author Lisa Nielsen talks about using common technology in uncommon ways to spread the message of your book. Her book is called Teaching Generation Text, which is about practical ways that individuals can use online tools for their own purposes. In this clip, she speaks from her expertise and research about utilizing technologies for your marketing. How can you use group texting and flickr to strengthen your following and engage your fan base? In the clip below, you can listen to Nielsen and process...