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What Makes a Bestseller? - podcast
Literary agent Jeff Silberman talks about the moment in which something becomes a best seller. How do we get there? Silberman lists a variety of factors in the environments...
Jeff Silberman
How Bookstore Placement and Marketing Strategies Have Changed in Singapore
When Carynn Tey first started in public relations and marketing for Penguin Books Singapore, she found establishing relationships with the local, independent bookstores...
Carynn Tey
Think Outside of the Bookstore - article
Selling your book can be hard. It is important to make your book stand out, as competition can be overwhelming. At large bookstores like Amazon.com, Borders, and Barnes...
Author Learning Center
Book Sales: Pricing Considerations for an eBook - article
You want to publish an ebook, but you're not sure what all it entails. There are many ways ebooks are distributed: through Amazon, Nook (B&N), Apple iBooks, and more...
Molly Blaisdell
The 5 Pillars of Marketing and Sales Copy for Authors - recorded webinar
For many authors, writing sales copy about their book or about themselves can be a daunting, challenging task. Join marketing and publishing expert Amy Collins as she...
Amy Collins
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