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7 Elements of an Effective Book Trailer - article
Author Learning Center
A book trailer is a helpful marketing tool to promote your book. Adapted from the term movie trailer , a book trailer is a short promotional video distributed across multiple platforms to help you increase your online presence and reach a wider audience...
over 7 years ago
Media
Book Trailers
How can I get a meaningful endorsement or testimonial for my book, and who should I ask?
Author Learning Center
Question: How can I get a meaningful endorsement or testimonial for my book, and who should I ask? Answer: There are many assets authors can acquire that will enhance a book’s sales potential, such as reader reviews, awards, and endorsements. An...
1 month ago
Author Learning Center
Ask Keith
I’ve been trying to get my book into bookstores. Any ideas that can help?
Author Learning Center
Question: I’ve been trying to get my book into bookstores. Any ideas that can help? Answer: Many authors dream of seeing their books on the shelves of their local bookstore or retail chain. It’s a commendable goal, but one where authors need to...
over 1 year ago
Author Learning Center
Ask Keith
I have a book for children published on Amazon for age 6 to 12, what is the best way to promote it?
Author Learning Center
Question: I have a book for children published on Amazon for age 6 to 12, what is the best way to promote it? Answer: Book marketing can present some unique challenges for children’s authors because your book has to appeal to two groups – the intended...
over 2 years ago
Author Learning Center
Ask Keith
How can I create a proposal for my nonfiction book that agents and publishers won’t be able to resist?
Author Learning Center
Question: How can I create a proposal for my nonfiction book that agents and publishers won’t be able to resist? Answer: A nonfiction book proposal can be the ultimate selling tool when pursing a traditional publishing path. It serves as a business...
11 months ago
Author Learning Center
Ask Keith
Social and Subscription Platforms Authors Should Consider When Building a Readership
Nicole Baker
There are many online platforms authors can use to create awareness for their book, build a following, and find readers. Which platforms work well for one author, many not work well for another, so it can be a bit of trial and error. Per book publicist...
over 1 year ago
Social Media
General
What is Amazon Author Central, and how do I claim my author profile page?
Author Learning Center
Question: What is Amazon Author Central, and how do I claim my author profile page? Answer: Authors worldwide understand the importance of including Amazon.com in their book distribution plans, as it continues to be the world’s largest online retailer...
2 days ago
Author Learning Center
Ask Keith
8 DIY Book Marketing Tips to Help Increase Your Sales
Author Learning Center
Writing a book is hard. Marketing a book and maintaining sales long-term can be even harder. Some authors have the budget to hire marketing help or services, but many authors need free or budget-friendly marketing options. With a little time and effort...
over 3 years ago
Marketing Plan
Building a Fan Base
Blogging: Free and Fee-Based Options - article
Natalie N. Aydin
So you want to start a blog? You’ve got great content, your fingers are a-ready at your keyboard, just itching to type out your next great blog post. But, there’s only one problem… you don’t have a blog! Don’t worry… let’s start with the pros and cons...
over 7 years ago
Blogging
Platforms
6 Tips on How to Get Published - article
Keith Ogorek
I want to share what I’ve learned over the past few years about what it takes to get published. Authors are an elite few. Why is that? Having an idea for a book is pretty easy. Starting a book is even easy. But writing to the finish is a difficult task...
over 7 years ago
Managing Your Writing Life
Time Management
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