Identifying Your Audience

Grabbing and keeping a reader’s attention is a key job for writers. There are many ways to do this, including things like using tight, clean writing with lots of action...

Grabbing and keeping a reader’s attention is a key job for writers. There are many ways to do this, including things like using tight, clean writing with lots of action...

Defining the audience for your book is critical to its success. It helps agents know which publisher to sell it to, it helps bookstores know where to place it on the...

Defining the audience for your book is critical to its success. It helps agents know which publisher to sell it to, it helps bookstores know where to place it on the...

Author and therapist Carl Metzger discusses his book "You Don’t Have to Live Alone." He shares some of the book’s structure and discusses his target audience. If you...