Common Mistakes

A logical fallacy occurs when someone attempts to make a point without proper research and reasoning. In order to be effective, your communications and arguments need...

The opening paragraph and first few pages of ANY book are critical. This is the writer's chance to grab the reader's attention and keep the pages turning. When beginning...

Shelia Heen, co-author of "Thanks for the Feedback," discusses the craft of business writing. Writing nonfiction is fraught with competing concepts of what writers...

Shelia Heen, co-author of "Thanks for the Feedback," discusses the craft of business writing. Writing nonfiction is fraught with competing concepts of what writers...

Many authors are drawn to memoir writing because it allows them to share the powerful moments of their life with others. But finding marketing or publishing success...