Ghostwriting: Turning Art Into Business - video

Bestselling author Henrietta Tiefenthaler shares her thoughts on how writing biographies is easier for her than writing fiction because it's less about creativity (for her) and more about telling other people's stories. She has turned this skill into a business by finding subject matters that other people want to read about. It's a great reminder that meeting the needs of your audience is critical to the success of any book.