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How Storytelling Can Be Used in Content Marketing to Promote Books
Writing and plot principles don’t solely belong on the pages of an author’s manuscript. After an author has done the hard work of creating a manuscript, the work of...
Erik Deckers
Current Publishing Trends in Domestic and International Markets
It’s not insider knowledge to say that the age of technology has drastically changed the publishing world. But the specifics of that change are sometimes difficult...
Lawrence Knorr
The 5 Ws of Market Research - article
In order to be an effective writer and marketer, you must conduct market research in the area in which you are going to write. Even though the word “research” brings...
Author Learning Center
Traditional Marketing and Staying Connected - podcast
Have you wondered about the differences between traditional marketing and new marketing? In the clip below, Hoover helps you understand traditional marketing better...
P.J. Hoover
Traditional Marketing and Staying Connected - video
Have you wondered about the differences between traditional marketing and new marketing? In the clip below, Hoover helps you understand traditional marketing better...
P.J. Hoover
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